Octopoda: a digital service enabling a flexible rental value chain

The project aims to develop a digital service, Octopoda, for coordinated administration of rental of clothing and equipment. The service is aimed at companies that handle the rental of other people's products and players in their value chain. The project deals with information flows and feedback of data from links at the end of the value chain to the beginning, which is central to drive circular business development forward and increased user benefit.

Business models

Project manager
Emelie Sellberg
Outdoor Buddies AB
Project time
2021-09-01 to 2023-08-31
Bild för artikel Octopoda: en digital tjänst för en flexibel värdekedja inom uthyrning


Emelie Sellberg

project manager, Outdoor Buddies AB